When a family name opens up doors to visual fun and creation!
The Client
Samer and Chady approached us to create the identity of their production company. It was a normal brief until they mentioned the name "The Birds". It brought a smile to the faces of the team as the name derives from their family name "Asfour" which means bird in Arabic.
Our Work
After just one brainstorming session, we all agreed that The Birds should have representative characters relative to the brothers founding the company. It was a fun process during which two characters were produced along with a hand-lettered logotype and the basic identity collaterals.
